Advertising is a form of marketing communication used to promote or sell something.  Usually a business product or service can cover a myriad of vehicles. Another purpose of advertising is to reassure employees or shareholders that a company is viable or successful.

Advertising messages can be viewed via various old media. These include mass media such as newspapers, magazines, television, radio, billboard or direct mail; or new media such as emails, blogs, text messages, websites or online.

Commercial ads seek to generate increased consumption of their products or services through “branding”. Branding associates a product name or image with certain qualities in the minds of consumers.

At Tactical Marketing we advertise the “smart way”.  Giving your potential customers the options and tools to interact effectively with your business as soon as they see the ad. The days of investing on ads without tracking tools are over. We offer many different and creative advertising solutions, from innovative online vehicles to local and traditional campaigns.